Macy's and the Red Ruby Mystery

An update to our story last week regarding fake or enhanced rubies
being sold at Macy's.  It seems that both ABC Good Morning America
and Macy's are being criticised for there tactics.  It seems that the American
Gemological Institute issued a warning to the buying public two years ago
regarding fake rubies.  Selling fake rubies isn't illegel.  What is fraudulent
is not telling the customer that they are fake.  ABC visited 3 Macy's stores
for the story.  All three sold fake rubies without notifying the customer
what they were buying.  It can be construed that many retailers, not just
Macy's attempts to deceive the customer.  Fake rubies are fairly easy
to detect with a 10x power magnifying glass.  Of course, if you're buying
rubies or emeralds at Macy's or Target, then the dunce hat is waiting for you.  All gemstones, even diamonds are enhanced or treated by heat or fillings.  But you should be told what you're buying and not outright lied to. Even Sterling Canyon nows better.  Geez. photos courtesy AGTA.